James Dean - image is everything

The importance of image

Human beings are largely visually led animals. We like to be amused by pretty things, be it the opposite sex, or a glossy magazine, we all have our predilections. From the dawn of time we have a profound obsession and strong connection with images, and it can be arguably said today that we’re more visually led than ever.
Dr. John Medina writes in his book Brain Rules, “vision is our most powerful sense … we learn and remember best through pictures, not through written or spoken words.

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The Brand Canvas business cards

The Brand Canvas: Rebranded

2012 was an amazing year, one of those years that has flown by and you think to yourself “wow we really did all that?!”. We’ve been travelling around the globe experiencing beautiful places, working from opposite sides of the globe, and meeting clients and collaborators from every corner over the globe.

We’ve gained great insight and inspiration from the places we’ve been and through people we have met. We’ve learned to work and achieve great results while living more freely across the globe, and we’ll aim to provide tips to help and inspire others that wish to balance their work and travel more equally – right on this here blog.

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Responsive design

Go mobile now, here’s why

It is pretty clear now that the smartphone fever is not only here to stay, but it’s growing at an incredibly fast rate.

By 2013 we’ll be living in a place where more people will be accessing the Internet through mobile devices than desktops. Inevitably this will mean your business must make a few adjustments to be able to benefit from the huge impact of smartphones & use new methods of mobile marketing and mobile commerce to cater for today’s consumer.

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Qr-code-hotel

The rise and rise of QR codes

There’s a lot of hype floating around the internet about QR code technology, and with good reason, the use and number of people scanning them has risen faster than your grandmother’s 100% yeast loaf. While the technology has been around for over a decade, the proper execution of it is still in its infancy.

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How to survive the mobile epidemic…

Deny as you like but as they say, the numbers don’t lie, soon we’ll all be trading our trusty desk dwelling machines for the more nimble, more portable, more pocket-sized mobile device that will become the norm for web surfing purposes.

The latest CISCO report on this ‘mobilosity’ shows that Mobile Devices with data accounts have been multiplying faster than a plague of rabbits and it’s not going to slow down anytime soon. For the last four years mobile traffic has more than doubled year on year and by the close of 2012 the number of mobile-connected devices will exceed the number of people on earth…

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tbc-the-beginning

It begins…

So this is it. A blank slate, a few ideas and a dream – to work for ourselves and to grow our business by helping others grow theirs. Simple right? With a mix of skills in the ranks and combined number of years of real world experience in variety of fields equaling more than the average human lifetime, we figure we’re a pretty strong unit. But the question arises, like I’m sure it has for many of you reading this… So where do I start?

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